Truck and lorry advertising is a great way to reach a mass amount of people. Cost effective and offering great returns on investment, get in touch today for more information and free quotes.
Lorries and trucks are essentially moving billboards, it's easy to see why they are so popular with major household and international brands. If you are interested in this popular form of out of home advertising, contact us for free quotes.
If you are looking for truck advertising we offer great advertising options to promote your products and services locally and across the UK.
If you’ve ever been on a motorway or main road, you’ll have noticed a lorry or truck passing with a logo, message or photo promoting a brand, product or service. You’ve probably assumed that the lorry is carrying goods for that company, but that’s often not the case; it may just be a straight-up advert that’s vying for your attention in a different manner.
It makes sense; lorries are essentially travelling billboards, tens of thousands of people see them every day, if not more, and people on the road are often bored, willing to be somewhere else, and open to any distraction. This makes lorry advertising an often-welcome form of marketing, which isn’t always the case for consumers.
If you are interested in truck advertising to promote your goods, drop us a message today.
Put simply truck advertising is the use of the backs and sizes of these large moving vehicles to promote marketing and brand messages.
This form of advertising is popular with a huge range of advertisers, as the adverts are seen by a large number of people or various social and economic backgrounds. Whilst this form of marketing is in many ways less targetted than other options, it's sheer broad reach is its main appeal; reaching far and wide and often across the country, very easily.
For more information, send us a message today.
Lorry advertising allows you to ‘wrap’ a commercially used HGV (Heavy Goods Vehicle) with your brand’s marketing, no matter what’s actually been transported on the inside. This gives you the opportunity to bypass traditional billboard advertising to instead invest into mobile billboards that are always on-the-go – and therefore seen by more people, a wider range of people, and doesn’t become stagnant or prone to ‘ad blindness’ by appearing in the same place all the time. It can also open brands and products to a new audience and is a great addition to any advertising campaign.
Spending an hour or so on the road with your eyes open will demonstrate just how many household names use lorry advertising to communicate their marketing messages. Truck advertising is now becoming a more popular component of out-of-home advertising campaigns. Supermarket giants such as Sainsburys, Tesco, ASDA and Morrisons all do a lot, as well as big large retailers such as Dreams, DFS, Currys and many grocery brands. Even tech companies like Apple and Google are on board!
Using truck advertising can be a sole marketing method or can complement your existing marketing mix of channels and existing advertising campaign.
Many things can alter the truck advertising rates, the main factors are:
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At Billboard Advertising, we offer a number of transport advertising services to market corporations and businesses. Other options you may wish to consider could include bus advertising and taxi adverts, more traditional roadside adverts, all of which can be very effective.
If you would like more information on truck advertising contact us today and we will respond with more details. We look forward to hearing from you and putting together an effective campaign for you.